When Henry Ford started to build his first car assembly line, horse dung was still littering the streets. What he invented in 1913 was not a new technology. Ford understood that mass production would mean the end of cars as a luxury item. 10 years on, motor cars had become accessible to most working people in the US. With the European Commission proposing to go to 100% zero emission cars sales from 2035, flanked by a 55% CO2 cut for new cars in 2030, we are about to witness another Henry Ford moment. This time in Europe – and with electric cars.